Our Vision

We animate, change, make people think, get them involved and thus achieve a change in society.

We love pleasure and simplify the vegan lifestyle. We look ahead and think about the future. Veganz is sustainable, conscious and delicious at the same time. Every day, we do pioneering work with our innovative products and create high-quality items for vegan enjoyment. Our products – such as sweets, snacks, baking aids, proteins, vegan meat and cheese alternatives and pizza – are available in over 25 countries at more than 22,000 points of sale (POS) and delight consumers worldwide. In this way, we simplify food for our customers from breakfast to dinner for a better life and an individual lifestyle – based on a purely plant-based diet.

No living being is disadvantaged by our actions – neither small nor large, neither with fur nor without. We treat the earth with care. With our vegan food – most of which is certified organic –, we offer an ecological alternative to products of animal origin.

When Veganz founder Jan Bredack decided to adopt the vegan lifestyle in 2008, the availability of plant-based products was nowhere near as great as it is today. The variety and choice were also limited. With the first purely vegan supermarket, we created a range where there was none before. This made it possible to simply reach for the shelf without having to study the ingredient list first.

We focus on creating tasty, plant-based foods and alternatives for everyday consumption. With our position as a vegan multi-category supplier, we are getting closer and closer to our goal of giving as many people as possible access to animal-free products.